Hatch manages the delivery of luxury renovations. The client needed an identity that communicates the clarity and confidence they bring to each project, alongside a website that showcases the breadth of services they offer.

The goal was to create an identity that felt clean and confident, like the service it provides. PX grotesk was the perfect typeface: grounded, with structural horizontal elements that carries a subtle but fitting nod to architecture and construction. The logomark builds on this idea, abstracting stacked forms into a mark that feels both minimal and architectural.

When building the website, I wanted to incorporate a dynamic animation that illustrates the scope of Hatch's offerings. I paired this with a clean, sleek UI where subtle hover animations add a layer of polish that reflects the brand's attention to detail.